- Data audit & capture strategyThe entry point to the system. Before anything runs, we need to know what you know, and what you're missing.
- Stack buildout & migrationsCRM replatforming, integrations and custom models when the tools don't cover it.
- Loyalty & membership buildA modular loyalty system, built around your brand and operated by us. Not a points plugin.
- Lifecycle architectureThe strategic layer that runs continuously. We map, instrument and operate the full customer cycle, from first purchase to churn, and keep adjusting it as new data lands.
- Growth operationsThe execution layer that runs alongside Lifecycle Architecture. A weekly hypothesis engine on top of the cycle: timing, offers, segments, sequences, tested and compounded.
- Loyalty & membership opsThe program, run monthly. Points, tiers, rewards, enrollment, reporting.
Loyalty & membership ops.
The program, run monthly. Points, tiers, rewards, enrollment, reporting.
Outcome. A loyalty program operated as a growth channel, not a plugin left to age.
When this is for you
The program launched and stalled. Nobody's iterating.
Tier promotions don't happen because nobody owns them.
You don't know if the program is profitable at cohort level.
What we do
Deliverables you can point at.
- Monthly program operations: points, tiers, rewards, promotions
- Enrollment and reactivation campaigns
- Tier progression and win-back journeys
- Rewards catalog management
- Reporting included: cohort-level program P&L, tier movement, redemption economics, incremental revenue vs. non-members. Not billed separately.
- Quarterly strategy review with your team
How we work
The monthly cadence.
- 01
Ongoing
Program ops, campaigns, tier moves, enrollment journeys.
- 02
Monthly
Performance review, next-month plan, experiment queue.
- 03
Quarterly
Strategy review: mechanics, economics, roadmap.
Pairs well with
Loyalty & membership build
A modular loyalty system, built around your brand and operated by us. Not a points plugin.
Growth operations
The execution layer that runs alongside Lifecycle Architecture. A weekly hypothesis engine on top of the cycle: timing, offers, segments, sequences, tested and compounded.
Lifecycle architecture
The strategic layer that runs continuously. We map, instrument and operate the full customer cycle, from first purchase to churn, and keep adjusting it as new data lands.
Ready to talk about loyalty & membership ops?
30-minute call. We'll tell you if this is the right service for where you are, even if it isn't.
Request a call