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Capture

Data audit & capture strategyThe entry point to the system. Before anything runs, we need to know what you know, and what you're missing.
Stack buildout & migrationsCRM replatforming, integrations and custom models when the tools don't cover it.
Loyalty & membership buildA modular loyalty system, built around your brand and operated by us. Not a points plugin.

Activate

Lifecycle architectureThe strategic layer that runs continuously. We map, instrument and operate the full customer cycle, from first purchase to churn, and keep adjusting it as new data lands.
Growth operationsThe execution layer that runs alongside Lifecycle Architecture. A weekly hypothesis engine on top of the cycle: timing, offers, segments, sequences, tested and compounded.
Loyalty & membership opsThe program, run monthly. Points, tiers, rewards, enrollment, reporting.

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Store credit & gifting

Govalo

Digital gift cards with brand experience.

eCommerceRetailStore creditGifting

WHAT IT IS

Premium gifting UX for DTC. Scheduled sends, personal notes.

Alternatives in Store credit & gifting

Store credit, gift cards and cashback on Shopify.

Experiential gifting for premium brands.

Automated handwritten notes.

Automated physical postcards.

Programmatic corporate gifting.

Not sure which to pick?

We deploy and operate Govalo.

Tell us your stack. We'll tell you if Govalo is the right fit, or which alternative to pick, and run the migration ourselves.